About Us

The Million Dollar Bull Team Challenge (MDBTC), conceived in 2010, is a revolutionary concept allowing Bull Team owners an opportunity to showcase their bovine talent in a competitive and lucrative format. During twenty (20) select Professional Bull Riders, Inc. (PBR) Pendleton Whisky Velocity Tour events across the United States, fifty-one (51) MDBTC Teams consisting of 2 bulls per team compete head to head for $72,000 in prize money per event. The top twenty-two (22) MDBTC Teams in Tour Season points will compete for $315,000 with the 2025 MDBTC Tour Season Finals Champion receiving $100,000 and a custom Hyo Silver trophy buckle. Since its inception, the Million Dollar Bull Team Challenge has paid out in excess of $15 Million dollars. PBR+ is the new home of LIVE PBR Pendleton Whisky Velocity Tour events featuring the bulls of the Million Dollar Bull Team Challenge! PBR+ is a FREE streaming subscription offering unprecedented access to PBR video content, including live events, replays and on-demand content. PBR+ is available as a CTV app (Apple TV, Google TV, Fire TV, Roku – and more to come!), a mobile app (iOS and Android) and at PBRplus.com. In addition - select 2025 PBR Pendleton Whisky Velocity Tour events will be live on Pluto TV. Follow the BTC on all major social media platforms as Million Dollar Bull Team Challenge and CBRBull. For more information visit www.CBRBull.com or email [email protected].